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MediaBloom
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FB
Real Estate CRM Integration

Connect MediaBloom AI agents to Follow Up Boss.

Call every new Follow Up Boss lead in seconds with an AI ISA that qualifies, books showings, and updates the contact - 24/7.

Overview

MediaBloom + Follow Up Boss

MediaBloom connects AI voice agents to Follow Up Boss so real estate teams answer and qualify every lead in seconds, day or night. The agent calls new leads instantly, has a natural conversation, and writes everything back to Follow Up Boss.

For agents and teams running on speed-to-lead, MediaBloom logs calls, updates lead stages and tags, and books showings and consultations, so your ISAs and agents only spend time with prospects who are ready to talk.

Real estate leads decay faster than almost any other vertical - the difference between a one-minute and a thirty-minute response is the difference between a conversation and a voicemail. MediaBloom guarantees the one-minute response on every lead, every time.

Why connect

Why connect Follow Up Boss to MediaBloom

Sub-minute speed-to-lead

Every Zillow, Realtor.com, or PPC lead gets a call within seconds - the #1 driver of real estate conversion.

An ISA that never sleeps

Nights, weekends, and open-house rushes are all covered without hiring or overtime.

Agents only talk to ready buyers

The AI qualifies first and hands off only interested, booked prospects with full context.

Your action plans still fire

Stage and tag updates trigger the Follow Up Boss action plans you already built.

Capabilities

What MediaBloom does with Follow Up Boss

Instant lead calling

Call new Follow Up Boss leads within seconds of import for true speed-to-lead.

Lead stage & tag updates

Update stages, add tags, and set the right action plan based on the conversation.

Call logging & notes

Log calls with transcript and summary on the Follow Up Boss contact.

Showing & consult booking

Book showings and buyer/seller consultations onto the right agent’s calendar.

Long-term follow-up

Keep working aged leads with persistent, polite follow-up until they are ready.

Smart handoff

Hand qualified, interested leads to your ISAs or agents with full context.

Win the lead-response race in real estate

Online real estate leads are notoriously low-intent at first touch and brutally time-sensitive. Teams pay a fortune for Zillow and PPC leads, then lose most of them simply because no one called fast enough. MediaBloom fixes the economics: the instant a lead hits Follow Up Boss, the AI calls, has a natural conversation, figures out whether they are a buyer or seller and how serious they are, and books the ones worth your agents’ time.

Everything is written back to Follow Up Boss - the call log, the stage, the tags - so your existing action plans and smart lists keep working. Agents stop dialing dead leads at 9pm and instead show up to booked appointments with context. Over a database of thousands of aged leads, the AI keeps following up long after a human would have given up, surfacing the deals hiding in your CRM.

Explore related AI solutions, industries we serve, and customer results.

How it works

Live on Follow Up Boss in days, not months

  1. 1

    Connect

    Securely connect your Follow Up Boss account with OAuth in minutes - no engineering required.

  2. 2

    Configure

    Map fields and choose exactly what the AI agent reads from and writes to Follow Up Boss, with guardrails.

  3. 3

    Go live

    The agent starts answering, qualifying, and booking - writing every outcome back to Follow Up Boss in real time.

  4. 4

    Optimize

    Review transcripts, outcomes, and pipeline impact, then tune the agent against the metrics that matter.

Use cases

Popular ways teams use the Follow Up Boss integration

  • Speed-to-lead on Zillow, Realtor.com, and PPC leads
  • After-hours and weekend lead coverage
  • Reviving aged buyer and seller leads
  • Qualifying before handing to agents
  • Booking showings and listing consultations
  • Long-term nurture of not-ready-yet leads
Secure by default

Connect Follow Up Boss with OAuth, per-environment keys, and full audit logging.

SOC 2 Type II controls and HIPAA-ready deployments are available for regulated teams.

FAQ

Follow Up Boss integration FAQ

Yes. MediaBloom connects to Follow Up Boss to instantly call new leads, log calls, update stages and tags, and book appointments.

The agent can call within seconds of a lead landing in Follow Up Boss, which is the single biggest driver of real estate lead conversion.

Yes. The agent books showings and consultations onto the correct agent calendar and logs the appointment in Follow Up Boss.

Yes. The agent can set stages and tags that trigger your existing Follow Up Boss action plans, so your follow-up continues automatically.

Yes. MediaBloom can work through aged leads in Follow Up Boss with persistent follow-up, surfacing buyers and sellers who are finally ready.

It handles the high-volume calling, qualification, and booking, so your ISAs and agents focus on the conversations and showings that close deals.